Well they got the colour right

[NotAllThere]

It's a concept, not a production model. Subtle but quite important difference...

Too many people are too stupid to realise this.

[northernladuk]

I was probably as dismissive of most when the news started trickling through about the 'woke' rebranding but must admit I'm looking forward to where this goes now. I think the concept car looks ace (minus the colours) and they'll undoubtedly change somewhat when (if) it comes to production but certainly looks bold and head turning. So far I'm on board with it and hope it works out. Fair play to them for pushing the boundaries and stirring people up. If they deliver something good I think they've nailed it.

That said I'm a bit confused that they've been slated for going woke using ' androgynous models in brightly colored, over-the-top outfits, including one man wearing a dress, along with other slogans such as “create exuberant,” “live vivid,” “delete ordinary” and “break moulds.' yet they've come out with the classic gender colours inviting the blue for boys, pink for girls argument? Seems to be a shotgun to the foot moment to me but I don't see it mentioned in any articles. I'm assuming this is just for the ads and there will be more colour choice in production so happy to overlook that for now.

[Paddy]

It's a concept, not a production model. Subtle but quite important difference...

No quite right. The BMW Z1 was a concept car but they ran a short production, I bought one and it had a remarkable different reaction from the young ladies compared with when I was driving the Ford Sierra.

[vetran]

No quite right. The BMW Z1 was a concept car but they ran a short production, I bought one and it had a remarkable different reaction from the young ladies compared with when I was driving the Ford Sierra.

They charged yiou more for your usual handjob?

[NigelJK]

Colours were because it was being shown (for the first time) in Miami during their Art Deco festival

[Zigenare]

As aerodynamic as a brick: William Lyons must be spinning in his grave. FFS.

Obviously styled by the guy who did the Ford Zodiac MkIV of immortal memory.

Oh look:

https://uk.news.yahoo.com/searches-o...145551237.html

At least the fuel filler was streamlined on the Zodiac...

https://youtu.be/MGh9Lf5oVwY?si=yLA-5Tr7fv_L9UIw

[ladymuck]

Colours were because it was being shown (for the first time) in Miami during their Art Deco festival

we don't like facts round these parts

[vetran]

At least the fuel filler was streamlined on the Zodiac...

https://youtu.be/MGh9Lf5oVwY?si=yLA-5Tr7fv_L9UIw

He isn't impressed with the new lack of logo.

Great concept car
It has a
a rockery,
ship's rail to hang on to.
and a guillotine (displays).
So definitely innovative. "The dead owners society"!

Its 2 door! So there you are as a billionaire and the kids have to climb in the back. Get a Range Rover etc.

First "Jaguar house" in France not LA/China? Are the French rich now?

They reckon it will be 80% none repeat customers Who is spending a quarter of a million on this when there are much nicer cars.

You might be able to drive something a little like this in 2026.

Lets have an updated electric E-Type!!!!!!

[Snooky]

Great concept car
It has a
a rockery,
ship's rail to hang on to.
and a guillotine (displays).
So definitely innovative. "The dead owners society"!

Its 2 door! So there you are as a billionaire and the kids have to climb in the back. Get a Range Rover etc.

First "Jaguar house" in France not LA/China? Are the French rich now?

They reckon it will be 80% none repeat customers Who is spending a quarter of a million on this when there are much nicer cars.

You might be able to drive something a little like this in 2026.

Lets have an updated electric E-Type!!!!!!

Drinking this early in the day could be a sign that you have a problem.

[vetran]

Drinking this early in the day could be a sign that you have a problem.

Well at least you are admitting it, it is the first step.

Whatcha talking about Willis?

Their target market from their advertising seems to be 20s 'creatives', it is a £250k huge car with a broken legacy and two doors. Will it be a hit?