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We are not the first accountants to use this tool and I am sure that we won’t be the last.
Which accountant did it first, Craig?
So far, Gorilla is the only one I'm aware of that has specifically targeted customers by looking at which accountant they currently use and then writing to them saying how great you are in comparison to that particular company. I had a number of letters telling me that you were better and cheaper than InTouch, for example, and yet I've never received any other letters or contact from another accountant in the same vein.
Who started this trend, and who else has done it - I'm sure it would help some people if we knew who else was on the list
Ta
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So far, Gorilla is the only one I'm aware of that has specifically targeted customers by looking at which accountant they currently use and then writing to them saying how great you are in comparison to that particular company. I had a number of letters telling me that you were better and cheaper than InTouch, for example, and yet I've never received any other letters or contact from another accountant in the same vein.
Who started this trend, and who else has done it - I'm sure it would help some people if we knew who else was on the list
Ta
To be fair I have seen one or two in the past using them. Prosperity 4 was one. Remember them?
Prosperity 4 - one of those loan schemes who didn’t really need to care about the long term view of potential customers provided the owners collected as many members and cash as quickly as possible
I suspect anyone who joined in response to such an advert is still regretting it
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