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Are arty farty websites a good idea?

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    Are arty farty websites a good idea?

    Other director of my small plan z company is always sending me suggestions for the front page of our website that consist of loads of fancy artwork and vague wording like "Inspiring practical resources for outdoor learning" in huge letters.

    It all looks very pretty but I mantain that what someone chancing on our site wants to do is ascertain as quickly as possible if we sell what they might want and if they don't find that out within a few seconds they will go elsewhere. We should therefore just describe our products succinctly and provide links to further details/shopping cart pages.

    Any opinions on this issue? Cheers.

    PS Google appears to agrees with me, anyway:

    http://www.site-reference.com/articl...ll-Narrow.html
    bloggoth

    If everything isn't black and white, I say, 'Why the hell not?'
    John Wayne (My guru, not to be confused with my beloved prophet Jeremy Clarkson)

    #2
    No.

    His website will suck...

    We've designed our website to meet our organisation's needs (more sales) rather than meeting the needs of our visitors (Video).
    Last edited by cojak; 28 January 2010, 18:39.
    "I can put any old tat in my sig, put quotes around it and attribute to someone of whom I've heard, to make it sound true."
    - Voltaire/Benjamin Franklin/Anne Frank...

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      #3
      Why not try it?

      Do two home pages, one as now, one blinged up, set up round robin DNS so every other visitor goes to the blinged one and see which style keeps their attention. After a day or two stick with the most popular one or the one that generates least number of complaints!

      For a more professional opinion why not take a look at the top 100 websites and see which category they fall into. I'm guessing not many will be style over substance.

      If flashy websites were all it took to be successful we'd still have flash based sites with those pre-loading splash screens!
      Feist - 1234. One camera, one take, no editing. Superb. How they did it
      Feist - I Feel It All
      Feist - The Bad In Each Other (Later With Jools Holland)

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        #4
        Part of my job is to figure out what certain software products do and what platforms they run on. So sometimes I'll be told that client X is running product Y.

        So I go to the product Y website and all I find is a load of rubbish blathering on and on about synergy and enabling the enterprise.

        It can be surprisingly difficult to find any part which says "oh by the way our product is Y and it does this".

        I really do prefer sites which say "this is what we do" in straight-forward terms

        Comment


          #5
          One of the best books I've seen about web design was called "I don't want to have to think" - the ethos being that when you visit a site, the site's raison d'etre should be blindingly obvious and the visitor should be intuitively led to any interactions - downloads, forms, further info etc

          If I find the inventor of the "pop-ups" (presumably the satanic "flash" as they elude pop-up blockers) that seem to dominate the web at the moment... the ones that dim the main site and say "xyz co is conducting a survey - your opinion is valuable to us... blah blah blah" before you've had the chance to read the home page I will hang them by their gender-specific bits and humiliate them by beating them soundly at chess!

          R

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            #6
            Originally posted by Halcyon View Post
            One of the best books I've seen about web design was called "I don't want to have to think" - the ethos being that when you visit a site, the site's raison d'etre should be blindingly obvious and the visitor should be intuitively led to any interactions - downloads, forms, further info etc
            Don't Make Me Think by Steve Krug - excellent book. There's a sample chapter available online which is relevant to xog's question, and it's in HTML rather than messing you about with PDF

            Originally posted by Halcyon View Post
            If I find the inventor of the "pop-ups" (presumably the satanic "flash" as they elude pop-up blockers) that seem to dominate the web at the moment... the ones that dim the main site and say "xyz co is conducting a survey - your opinion is valuable to us... blah blah blah" before you've had the chance to read the home page I will hang them by their gender-specific bits and humiliate them by beating them soundly at chess!
            They're usually done using JavaScript these days, although sometimes there's some foul and unholy alliance of JavaScript and Flash involved

            One of the main reasons for their growth is that they can't be blocked by pop-up blockers - it's impossible for the browser to know if it's some irritation or the pretty slideshow you wanted to see in the first place.

            You might think that the widespread adoption of pop-up blockers would have alerted the advertising and marketing bods of this world to the fact that people hate pop-ups, but no - they just get people to devise new ways of forcing them on us

            Comment


              #7
              Jesus holy ****, just make it better than this gem I found on websites that suck.. .

              Ow me ears/eyes/fingers owwwww.
              ‎"See, you think I give a tulip. Wrong. In fact, while you talk, I'm thinking; How can I give less of a tulip? That's why I look interested."

              Comment


                #8
                Originally posted by Moscow Mule View Post
                Jesus holy ****, just make it better than this gem I found on websites that suck.. .

                Ow me ears/eyes/fingers owwwww.
                Ouch! I dislike horizontal scrolling in the first place, but that is truly awful.

                Unsolicited sound is a no-no. I might be listening to a favourite piece of music, the news, on the telephone etc. The quickest way to get rid of unwanted sound is to kill the browser window or tab.
                Behold the warranty -- the bold print giveth and the fine print taketh away.

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                  #9
                  Originally posted by cojak View Post
                  Oops. That page doesn't work with Javascript disabled...

                  That link tells me I don't have a Windows Media plugin.

                  If he's going to parade bad websites, he really should get his own act together first. Actually he falls at the first hurdle with his choice of domain name, as anything with "sucks" in it is likely to be blocked by a corporate firewall.
                  Last edited by Sysman; 29 January 2010, 01:14.
                  Behold the warranty -- the bold print giveth and the fine print taketh away.

                  Comment


                    #10
                    Originally posted by NickFitz View Post
                    Don't Make Me Think by Steve Krug - excellent book. There's a sample chapter available online which is relevant to xog's question, and it's in HTML rather than messing you about with PDF
                    Thanks for the link. Your point about PDF is very valid. If I'm downloading a manual or similar then PDF is fine, but I really really really don't want to read it in my browser. Burying a PDF file behind Javascript is a pain too; I want it clearly labelled as a PDF (at the very least if I hover over the link) so that I can make the choice of downloading or viewing before it kicks off.
                    Behold the warranty -- the bold print giveth and the fine print taketh away.

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