SIC code for travel blog ownership and making money of adverts

[WTFH]

Nothing tricky here and yes if it flies, future travels will be expensed.

Do you know much about how the travel industry works?
If you're wanting to book your family holiday as a business expense, then it goes on business travel insurance, and the people you book it through will be treating you as a business, not consumer. That's when ABTA, ATOL, and all the other consumer-focused travel security becomes more of an issue.
The way round that is that your travel company signs up to ABTA or a Travel Trust, and then bookings made through your company have some cover.
Of course, once you're signed up and operating as a travel company, then you build up your connections in the industry and get invited on fam trips, and that's where the fun can really start. It used to be the whole trip would be paid for, but now most of the high end operators expect your business to pay for the flights, while they pay for the accommodation and experiences while on the trip.

As for safaris, there's parts of Kenya that are OK to go to, but Zambia, Zimbabwe, Namibia and Botswana would be preferable. Many of the Kenyan areas are full of influencer trophy hunters guided by Pollmans - no concern for the wildlife, just need to surround animals and make lots of noise.
We were thinking of heading to Mfuwe for our next trip.

[gisp]

Malvolio from ContUK has a pretty good grasp of the internet and how it works, actually. And how to monetise it effectively. His might even be a rather better one that you have.

But as I said - have fun.

Thanks.
Starting small is not a problem. Failing it, also.
Do you do this in your LTD? Under what SIC code?

[malvolio]

This will be hobnob from contUK at £5.50/hr.

Malvolio from ContUK has a pretty good grasp of the internet and how it works, actually. And how to monetise it effectively. His might even be a rather better one that you have.

But as I said - have fun.

[gisp]

So, who is going to be doing all this work, if you're not? Are you hiring an employee?

Your comment about "20+h/week" sounds like a justification for paying your spouse a high salary, i.e. a response to previous conversations where people have said "I hire my wife to do all the bookkeeping".

This will be hobnob from contUK at £5.50/hr.

[hobnob]

It involves time and effort so being a secondary revenue stream in my LTD is preffered. I am not doing it myself, but someone has to come up with 1000s of travel topics go to AI to generate articles, edit them, then browse my 40k images collection and add images to articles. Then upload to my blog, then setup advertising in 2-3 websites. Then track all this. This is easily 20+h/week job.

So, who is going to be doing all this work, if you're not? Are you hiring an employee?

Your comment about "20+h/week" sounds like a justification for paying your spouse a high salary, i.e. a response to previous conversations where people have said "I hire my wife to do all the bookkeeping".

[gisp]

If you say so. I know people who would disagree.



So you're not creating anything with any literary merit, you're getting a tool to generate it for you based on your input criteria. OK, but spotting AI generated content is fairly easy these days and people want to interact with real people, not robots, if you want them to keep coming back.

Have fun...

That's exaclty what is happening at the moment with AI generated content.
I did not believe it until I saw £X000 (X>2) per month income from adsense with such content. It did not take much time either: <6months to get there.

It involves time and effort so being a secondary revenue stream in my LTD is preffered. I am not doing it myself, but someone has to come up with 1000s of travel topics go to AI to generate articles, edit them, then browse my 40k images collection and add images to articles. Then upload to my blog, then setup advertising in 2-3 websites. Then track all this. This is easily 20+h/week job.

Thankfully internet works differently to what malvolio from contrUK forum thinks.

[malvolio]

They are not useless at all. For most part everything is still there, and Kenya is still the go to place for safaris.

If you say so. I know people who would disagree.

There is no real USP. For one reason or another google allows you to have a blog with more or less AI generated content. And pays you for adsense. FB has some competitive rates for advertising and in travel niche ROIs are good.
Interesting times for AI content and how it is shown and monetized.

So you're not creating anything with any literary merit, you're getting a tool to generate it for you based on your input criteria. OK, but spotting AI generated content is fairly easy these days and people want to interact with real people, not robots, if you want them to keep coming back.

Have fun...

[gisp]

20 year old travel logs are pretty much useless. Life moves on too quickly. 20 years ago, South Africa was dodgy and Kenya the go to place for safaris.

But given every man and his dog is writing vlogs to make even the simplest point about their holiday, what would be you USP?

They are not useless at all. For most part everything is still there, and Kenya is still the go to place for safaris.

There is no real USP. For one reason or another google allows you to have a blog with more or less AI generated content. And pays you for adsense. FB has some competitive rates for advertising and in travel niche ROIs are good.
Interesting times for AI content and how it is shown and monetized.

[malvolio]

Which of my posts make you believe that?
being off topic in this section of the forum is bannable, no? Or the rules don't apply to you being green nickname.

But to answer your question, yes and no. Mostly no, as I have 100s of articles and content from my travels over the last 20 years. Did not bother to monetize them until now.

In short nowadays with AI the quantity is king. I have enough material to produce 1000s of articles and with a bit of advertising the income could be substantial.

Nothing tricky here and yes if it flies, future travels will be expensed.

20 year old travel logs are pretty much useless. Life moves on too quickly. 20 years ago, South Africa was dodgy and Kenya the go to place for safaris.

But given every man and his dog is writing vlogs to make even the simplest point about their holiday, what would be you USP?

[gisp]

Based on your posting history, are you hoping to go on holidays as business expenses?

Which of my posts make you believe that?
being off topic in this section of the forum is bannable, no? Or the rules don't apply to you being green nickname.

But to answer your question, yes and no. Mostly no, as I have 100s of articles and content from my travels over the last 20 years. Did not bother to monetize them until now.

In short nowadays with AI the quantity is king. I have enough material to produce 1000s of articles and with a bit of advertising the income could be substantial.

Nothing tricky here and yes if it flies, future travels will be expensed.

[northernladuk]

Based on your posting history, are you hoping to go on holidays as business expenses?

That's the first thing I thought as well. The fact they are struggling to get going yet wants to 'make money from adverts' tells me they don't have a clue and it's never going to get off the ground.

[WTFH]

Based on your posting history, are you hoping to go on holidays as business expenses?

[hobnob]

There's a list of SIC codes here:
Nature of business: Standard Industrial Classification (SIC) codes (companieshouse.gov.uk)

It would fall somewhere in section J ("Information and communication"). I'd guess one of these:
58190 Other publishing activities
63990 Other information service activities n.e.c.

Doing a quick search, this page says that SIC code 58190 includes blogs:
SIC code 58190 • UK Standard Industrial Classification (infocnae.com)
However, I don't know how authoritative that website is.

At the risk of cliché, have you tried asking your accountant?

[gisp]

hi,

what will be the best sic code for company activity of maintaining a travel blog? Making money from adverts on it.