Modesty bags

[Mich the Tester]

It's a market controlled by a handful of large supermarkets.

Cover on a mag is what probably sells those, so if hidden they won't get sales.

They could use guerilla marketing tactics; get people to hand out flyers with the fron cover outside the shops to attract customers to go in and buy the rag. They could even end up selling more that way.

[AtW]

And as Co-op's market share is 6.3%, there is plenty of choice around.

Sudden loss of 6.3% of your sales can be fatal to many businesses, without doubt more supermarkets would follow this, that's not free market at all.

Perhaps they should switch to showing well dressed models on the front page with an invitation to buy it and see the same model with less clothes inside?

[AtW]

They could use guerilla marketing tactics; get people to hand out flyers with the fron cover outside the shops to attract customers to go in and buy the rag. They could even end up selling more that way.

Maybe homeless guys should start selling those lads mags in front of super markets where they got banned?

[d000hg]

Sudden loss of 6.3% of your sales can be fatal to many businesses, without doubt more supermarkets would follow this, that's not free market at all.

Just because co-op accounts for 6% of sales of such magazines, does not mean sales will fall 6% if they stop selling them - some fraction of co-op customers will buy those magazines elsewhere. Probably quite a large fraction.

[AtW]

Just because co-op accounts for 6% of sales of such magazines, does not mean sales will fall 6% if they stop selling them - some fraction of co-op customers will buy those magazines elsewhere. Probably quite a large fraction.

No, it does not mean that, but losing sales access to a big retailer that has got 6.3% marketshare AND risking that others would follow is not exactly the kind of news any business person would want to get.

I doubt they are massively profitable in the first place.

Could not they just mandate that those mags are put on the top shelve or something?

[mudskipper]

Men's magazines objectify women or talk about fishing or golf.

Women's magazines teach women how to be objectified or talk about knitting or cookery.

Can't remember the last time I bought a magazine.

[darmstadt]

Surely they could just put them on the top shelf instead of setting them out on the stands at children's eye level, or are they just stupid?

A women's magazine recently:



A men's magazine:

[d000hg]

No, it does not mean that, but losing sales access to a big retailer that has got 6.3% marketshare AND risking that others would follow is not exactly the kind of news any business person would want to get.

I doubt they are massively profitable in the first place.

Could not they just mandate that those mags are put on the top shelve or something?

Sometimes a company will still put ethics over maximising profits, even in 2013.

[darmstadt]

Sometimes a company will still put ethics over maximising profits, even in 2013.

Correct.

[MaryPoppins]

Men's magazines objectify women or talk about fishing or golf.

Women's magazines teach women how to be objectified or talk about knitting or cookery.

Can't remember the last time I bought a magazine.

Ditto.