McDoom

[d000hg]

McDonald's puts up price of cheeseburger for first time in 14 years

McDonald's has put up the price of its cheeseburger for the first time in more than 14 years, due to growing cost pressures.

The fast food chain said its UK restaurants would be adding between 10p and 20p to a number of items.

The price of a cheeseburger has increased from 99p to £1.19.

14 years, good grief.

[ladymuck]

Soon it'll be cheaper to eat real food

[vetran]

Soon it'll be cheaper to eat real food

Hardly have you been to the shops recently?

[Fraidycat]

I had a quick google,

Asda do 10 beef burgers for £1.60:
10 Cheese slices 50p:
And burger buns are 13p.

So thats 34p + the energy to make a cheeseburger at home.

https://groceries.asda.com/product/s.../1000139371628

[ladymuck]

I had a quick google,

Asda do 10 beef burgers for £1.60 each:
10 Cheese slices 50p:
And burger buns are 13p.

So thats 34p + the energy to make a cheeseburger at home.

With energy costing ONE BILLION pounds

[d000hg]

I had a quick google,

Asda do 10 beef burgers for £1.60:
10 Cheese slices 50p:
And burger buns are 13p.

So thats 34p + the energy to make a cheeseburger at home.

https://groceries.asda.com/product/s.../1000139371628

You need the pickles and the relish, etc too

[Fraidycat]

If Asda can do them for 34p and make a profit, that means they cost McDs 20p or less for the ingredients.

It is labour and energy costs that have gone up.

Those overpaid human burger flippers (now paid £20k a year pro rata) need to be replaced by robots asap.

[d000hg]

If Asda can do them for 34p and make a profit, that means they cost McDs 20p or less for the ingredients.

It is labour and energy costs that have gone up.

Those overpaid human burger flippers (now paid £20k a year pro rata) need to replaced by robots asap.

I would actually say McD has better quality (really!) than bargain basement supermarket burgers. They make a big effort to be able to be seen on the right side since they are such a big target. Living Wage, Fair Trade, using actual meat. e.g. their nuggets are actual pieces of chicken not nameless mush.
Still, you're probably right on price since they have their own vast private supply chain. However considering this is the first increase in 14 years, I think we can assume ingredient prices have risen significantly in that time. I imagine they've been eating(!) the increases for some years to keep that 99p price point which must be a huge marketing win.

[Mordac]

I had a quick google,

Asda do 10 beef burgers for £1.60:
10 Cheese slices 50p:
And burger buns are 13p.

So thats 34p + the energy to make a cheeseburger at home.

https://groceries.asda.com/product/s.../1000139371628

Would you really want to eat a burger that's been sold for 16p, which presumably includes a profit margin? I wonder how much of it is actual beef...

[Fraidycat]

I wonder how much of it is actual beef...

62% beef, but wouldnt like to know which part of the cow it is..