And that I never thought I would hear

**OwlHoot** · 16 September 2018, 07:40

No wonder that LBC nutter James O'Brien is pleased.

Now Dacre has been replaced by some Europhiliac, the Daily Mail's pro-Brexit stance will doubtless give way to Remain scaremongering and pro-EU propaganda.

Whoever thought that was a Good Idea presumably has no financial stake in the Mail, because their readership will soon plummet!

**sasguru** · 16 September 2018, 10:28

Originally posted by OwlHoot View Post

No wonder that LBC nutter James O'Brien is pleased.

Now Dacre has been replaced by some Europhiliac, the Daily Mail's pro-Brexit stance will doubtless give way to Remain scaremongering and pro-EU propaganda.

Whoever thought that was a Good Idea presumably has no financial stake in the Mail, because their readership will soon plummet!

The Rothermeres, owners of the Daily Mail.
They've followed the Murdochs in changing their mind about Brexit.
Presumably they realise it won't be good for business in the long run if the majority of people in the Uk are impoverished by Brexit.
I doubt the readership will plummet, the idiots who read the Mail e.g. the starter of this thread are incapable of their own analysis and will be regurgitate what they are fed.

**BlasterBates** · 16 September 2018, 10:37

Indeed they sway with the wind, the same rabidly anti-Brexit newspaper was sympathetic to Tony Blair after he won his landslide victory.

**BlasterBates** · 16 September 2018, 11:02

Just as a reminder:

Lord Rothermere takes up a seat on the Labour party's benches

Lord Rothermere, the Conservative press baron who owns the Daily Mail, the Mail on Sunday and the London Evening Standard, shocked senior executives at the newspapers yesterday by taking up a seat on the Labour Party's benches in the House of Lords.

The hereditary peer said yesterday that he was prompted to make the move by his admiration for Tony Blair, adding: "They [Labour] are carrying out so many policies I believe in."

**DoctorStrangelove** · 16 September 2018, 12:25

Hurrah for the Blackshirts!

**BlasterBates** · 16 September 2018, 12:30

Daily Mail doing really badly since 2016:

Daily Mail shares slump

Lord Rothermere obviously needs to shake up the newspaper.

Shares in the owner of the Daily Mail and Mail Online have slumped by more than 20% after it reported a sharp drop in annual profits and warned of a tough year ahead.

Daily Mail & General Trust (DMGT), which also owns the Mail on Sunday and Metro newspapers and is the largest shareholder in business-to-business publisher Euromoney, said its business would be “adversely affected by recent disposals and challenging conditions in some of our sectors”.

**sasguru** · 16 September 2018, 12:50

Originally posted by BlasterBates View Post

Just as a reminder:

Lord Rothermere takes up a seat on the Labour party's benches

I wonder what will fook up the country first: Brexit or Corbyn.
Problem with thick Brexiters is that none of them want the austerity that Brexit will entail.

**NotAllThere** · 16 September 2018, 12:57

Originally posted by sasguru View Post

I doubt the readership will plummet, the idiots who read the Mail e.g. the starter of this thread are incapable of their own analysis and will be regurgitate what they are fed.

Oh great. We've already got scooterscot* on our side. The last thing we need is vetran.

* love you really.

And that I never thought I would hear