I attended a webinar a few months ago about how to build your personal brand, improve your network and win more work. It was aimed mainly at people in portfolio careers.
Interestingly, one of the tips was don't say for example 'I work in IT' but talk about high level outcomes and phrase it around something specific you've done recently. The theory was that irrespective of your profession (with a few notable exceptions), the other people you're talking too will just find the first approach dull.
Interestingly, one of the tips was don't say for example 'I work in IT' but talk about high level outcomes and phrase it around something specific you've done recently. The theory was that irrespective of your profession (with a few notable exceptions), the other people you're talking too will just find the first approach dull.
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