Originally posted by HugeWhale
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Anyway in both cases it is about customers' perceptions and knowledge.
If you used the car analogy he would get some customers who run their BMW to the ground but would rarely get those who get a new BMW every few years. Also if he did get the latter they would probably cause him a headache checking all the parts he changed. However on the plus side he would also go customers with other manufacturers makes of cars.
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