It's obvious. You want the largest and growing markets for your products, by outsourcing you:
1) Create a new population of affluent consumers
2) Who can then buy your product.
Why bother with stagnant, aging markets like the UK when you have young, growing markets like India and China?
1) Create a new population of affluent consumers
2) Who can then buy your product.
Why bother with stagnant, aging markets like the UK when you have young, growing markets like India and China?
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