Originally posted by quackyducks
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The chances are that the agency are trying to get you to take a pay cut so they can increase their margin. It's likely that the client is paying the agency ~320/day and they are giving you 250. The client then says to the agency, "this is a 12 month contract so we're cutting the fee to 300/day" and they are trying to pass this on to you. Ask the agency straight up how much the client is paying them. If they are taking 7-15% of what the client is paying which is fairly normal then they will be open about it. If they are taking a lot more then they will refuse to tell you.
The next thing to do is tell the agency that you are going to approach the client and negotiate the rate with the client. This will make the agency scream like a stuck pig and backtrack very quickly if they are trying to pull a fast one on you (and the client).
Do your homework here, you've got to pitch this to the client and sell yourself.Think of what you were taken on to do. Did you achieve your goals? Did you exceed them? Are you adding value to the client's business over and above what you were engaged to do?
What's the market rate for your skills? Are you ready to move on if a better job comes up or do you have hungry mouths to feed and a mortgage to pay and would like the stability of a 12 month extension (bearing in mind they they could still give you notice at any time).
My tactic is to pitch to them what a good job I'm doing, have a load of examples to hand of where you've added value and reel off a list of upcoming projects which they don't have the resource for.
If you get down to bare knuckles then I'll accept but ask for 1 week's notice - the implicit threat is that you will simply accept the renewal and immediately start looking for a new contract.
The other tactic is to say "I'll think about it and give you my answer in a week's time". Ohhhh they don't like that, they want the negotiations wrapped up as quick as possible. Letting them stew for a while cranks up the pressure on them because they think you may be interviewing for other contracts and waiting to see if you get them.
Only you know how to play this one because it depends on how strong your situation is and how important you are to the client. It's a bit of a poker game, sometimes you win, sometimes you lose but you've gotta keep a poker face.
Good luck!
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