Originally posted by Svalbaard
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Reading the ad, a bank - whose head office is in Cardiff but also has a major office in London - are implementing a new IT system which will be used by staff in the branches and involves some form of business change (which may be personnel and/or processes). This is a major programme of work involving many stakeholders scattered geograhically..
To ensure the staff know what is going to happen, someone is going to be tasked with taking responsibility for ensuring the staff know what is going to change, and the significance of those changes. Part of that will entail 'selling' the change to keep people positive and motivated.
This may entail flyers, emails, articles in the in-house journal, presentations, training, follow-up surveys, web site articles and who knows what else.
This is far too much for the programme manager to take on, and too specialist for an admin or support role. So they need someone to manage the communication. Specifically:
"COMMUNICATIONS MANAGER - INTERNAL - MARKETING - INTEGRATION - RETAIL BANKING - CARDIFF/LONDON".
It seems straightforward to me.
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