First - forget the 'they liked you but just pipped by another person' line - it's a sh1t sandwich agency fob off to make you feel better.
Second - Don't forget the sales aspect, in my experience, it's 50% knowledge and skills (pretty much decided in advance on CV, you need to confirm) and 50% do they fit in with team, personality, worked in similar environment/industry/situation.
It's like a first date, you need them to like you so turn on the positivity a bit and make sure you can back up with examples for every competency Q that comes in.
Second - Don't forget the sales aspect, in my experience, it's 50% knowledge and skills (pretty much decided in advance on CV, you need to confirm) and 50% do they fit in with team, personality, worked in similar environment/industry/situation.
It's like a first date, you need them to like you so turn on the positivity a bit and make sure you can back up with examples for every competency Q that comes in.
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