Pimps

[suityou01]

Right, thanks.

[FSM with Cheddar]

Thanks for sticking up for me guys.

(man hug, not a girly one)

[pzz76077]

Apologies, in advance, that this isn't a rant about how sh!t pimps are.

I spent the weekend in quiet contemplation about the Menelaus brand and what I could use it for. Despite being a codemonkey I'm also a bit of a creative (when I'm off my meds) and have identified five USPs for Menelaus as a "brand", including:

1. Speed - delivering models and thus benefit in extra-fast time

2. Price - as a smaller organisation than the competitors, models are a lot cheaper

3. Disclosure - unlike competitors, disclosing the full detail of how a model works, including weightings

4. Innovation - creating new modelling methods and types which make life better and easier

5. Cross-pollination - working in a number of research fields means better view of model development

So here's the question. Can any of you recommend a pimp who'd be good to find me an excellent sales director? As noted above, as a codemonkey, I'm a-bit-more-than-adequate, as a salesman I'm rubbish.

Not sure any of these are USP's, just about any IT company in the world would offer any/all of em. USP's are things that you cant buy anywhere else IMO.

PZZ

[MPwannadecentincome]

Not sure any of these are USP's, just about any IT company in the world would offer any/all of em. USP's are things that you cant buy anywhere else IMO.

PZZ

Possibly the combination of all of these things is unique - therefore making one USP?

OP does point out

Disclosure - unlike competitors

[pzz76077]

Possibly the combination of all of these things is unique - therefore making one USP?

OP does point out

Then would suggest pitching it as a new methodology or framework that gives x benefits over doing it the old way, saves y time and z costs savings.

This would be a USP and would give a product to sell in the market place as opposed to a bunch of stuff that every Co is peddling .

PZZ