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They take a 5% fee of the amount after gift aid has been calculated, they don't take gift aid as thier cut comes from the original donation.
Work it out the figures, if they took 5% off and then claimed gift aid on the outstanding amount the charity would get the same as if they take 5% off the amount of the donation + gift aid.
e.g with gift aid
Donation = £10
Gift Aid = £2.82
Justgiving Gets 5% of £12.82 = £0.64
Charity Gets £12.82-£0.64 = £12.18
Without gift aid
Donation = £10
Justgiving Gets 5% of £10.00 = £0.50
Gift Aid of £9.50 = £2.68
Charity Gets 9.50 + £2.68 = £12.18
As you can see the charity gets the same either way.
All explained in a very detailed way on thier website, and it actually results in a lot of the smaller charities getting more, as they don't generally claim gift aid back because of the cost of getting accountants to do it for them.
The fee's are actually quite competative, they get low credit card fee's because they put through a large volume of credit card payments (so card fees are much lower than any small charity could get) and a 5% fee for all the accounting work involved in claiming gift aid back is quite competative.
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