"WPP has cut its sales forecast for the third time this year today after its revenues fell again.
The advertising giant said that like-for-like sales dipped 2pc in its third quarter.
Though sales were up 1.8pc in the UK, the total figure was dragged down by a 5.1pc slump in its North American division. The company now expects like-for-like revenues this year to be flat.
WPP, owner of Grey, Ogilvy and hundreds of other marketing firms, faces a tough market as clients such as Unilever, Procter & Gamble and AB InBev have been slashing marketing spending to boost profits as global economic growth has cooled."
WPP cuts full-year forecasts after sales slump
This got nothing to do with the B word...
The advertising giant said that like-for-like sales dipped 2pc in its third quarter.
Though sales were up 1.8pc in the UK, the total figure was dragged down by a 5.1pc slump in its North American division. The company now expects like-for-like revenues this year to be flat.
WPP, owner of Grey, Ogilvy and hundreds of other marketing firms, faces a tough market as clients such as Unilever, Procter & Gamble and AB InBev have been slashing marketing spending to boost profits as global economic growth has cooled."
WPP cuts full-year forecasts after sales slump
This got nothing to do with the B word...
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