Plan B

[minestrone]

There are thousands of established brands in the sauce market and there are massive markups to be made as people will pay 2.50 for 200ml of something that is just a blend up of 10 resonably cheap ingredients. If you can get a small write up in a food magazine with the web address people and it looks tip top people will develop brand loyalty before they have even tasted it.

[bogeyman]

Sing along "Reggae Reggae Sauce"

Yeah, my thoughts exactly.

However, it doesn't matter that it's been done before.

Get the brand and marketing right and people will fall over themselves to buy it.

The most successful and long-lasting brands are food products.

[BlackenedBiker]

I was planning on a food Plan D this summer but I got a gig.

Make up a chilli sauce recipie, then upscale production to do enough for about 400 small bottles which I would get bottled.

Make up a trendy brand logo, web site for ordering, labels. 90% of this stuff sells by brand and not by taste

Give most of them away as free smaples and I could call in a few favours in the press and get the stuff mentioned which would be the key.

I knew the people that took Arran Mustard from a kitchen startup to a multi million turnover company. really it would just be a bit of a laugh though and I would have enough sauce to do my chicken wings for a decade if it failed(which it probably would)

Sing along "Reggae Reggae Sauce"

[minestrone]

I was planning on a food Plan D this summer but I got a gig.

Make up a chilli sauce recipie, then upscale production to do enough for about 400 small bottles which I would get bottled.

Make up a trendy brand logo, web site for ordering, labels. 90% of this stuff sells by brand and not by taste

Give most of them away as free smaples and I could call in a few favours in the press and get the stuff mentioned which would be the key.

I knew the people that took Arran Mustard from a kitchen startup to a multi million turnover company. really it would just be a bit of a laugh though and I would have enough sauce to do my chicken wings for a decade if it failed(which it probably would)

[BlackenedBiker]

Yes. Good way to get a name too. Magazines are always looking for that kind of material.

Good luck with it. Beats this boring IT crap.

Thanks, will keep all posted, if we are all still here in a decade.

[bogeyman]

No but I was talking to a chap about a couple of PhotoEssays recently.

Apparently the re-sale potential is significant

Yes. Good way to get a name too. Magazines are always looking for that kind of material.

Good luck with it. Beats this boring IT crap.

[DimPrawn]

http://www.ft.com/cms/s/0/adb9d236-5...44feabdc0.html

[BlackenedBiker]

Excellent. You should do it. There's always a market for good travel books and the biker aspect should make it stand out from the crowd.

As a former journo and photographer I have often though of doing something similar, but I don't have the 'hook' that gets into a specific target market, whereas it sounds like you have.

Have you pitched the idea to any publishers?

No but I was talking to a chap about a couple of PhotoEssays recently.

Apparently the re-sale potential is significant

[HairyArsedBloke]

I think a plan B should involve food, as everyone likes food. This article discusses this a bit further:

http://www.theonion.com/content/opin...urce=b-section

Yeah, the market for food is definitely huge.

Someone here has been recommending investing in agricultural commodities for ages - oh, yeah; it was me.

Ops, I'm not allowed to say that. If anyone asks, it wasn't me.

[bogeyman]

It is a slant on travel and photography.

I am not looking to be rich, as that is why I am doing the Tulip I am doing now.

I just want to be happy and out in the open air.

But I am in no hurry, I will have lots of fun trying and if it doesn't work I will think up a plan C

Excellent. You should do it. There's always a market for good travel books and the biker aspect should make it stand out from the crowd.

As a former journo and photographer I have often though of doing something similar, but I don't have the 'hook' that gets into a specific target market, whereas it sounds like you have.

Have you pitched the idea to any publishers?

[BlackenedBiker]

It is a slant on travel and photography.

I am not looking to be rich, as that is why I am doing the Tulip I am doing now.

I just want to be happy and out in the open air.

But I am in no hurry, I will have lots of fun trying and if it doesn't work I will think up a plan C

[Mich the Tester]

How do you propose to make a living from travel? Writing? If you are a biker as your name suggests, that could be a good slant on it.

The Hairy Bikers have already done the travelling biker foody thing.

[bogeyman]

My plan B will involve something I love as I am already doing something that is well paid.

Travel I think, looking at the 10 year plan B.

HTH

Good luck to all with getting out of the Rat Race

How do you propose to make a living from travel? Writing? If you are a biker as your name suggests, that could be a good slant on it.

[BlackenedBiker]

My plan B will involve something I love as I am already doing something that is well paid.

Travel I think, looking at the 10 year plan B.

HTH

Good luck to all with getting out of the Rat Race

[Amiga500]

I think a plan B should involve food, as everyone likes food. This article discusses this a bit further:

http://www.theonion.com/content/opin...urce=b-section

Yeah, the market for food is definitely huge.