Why ?

[milanbenes]

BBC plans social networking site for children


Milan.

[oracleslave]

"The BBC insists that the site is designed to encourage discussion of the Corporation’s shows and will help raise awareness among youngsters about the risks of using the internet"

What a load of bolloox.

[SueEllen]

Waste of bl**** money.

[Clippy]

Business lesson for Milan

Reason 1.

Reason 2,

Reason 3.

[BrilloPad]

why not?

[SueEllen]

Reason 1.

Reason 2,

Reason 3.

The BBC is funded by the tax payer. Disney et al are commercial channels.

If ITV decided to set up a social networking site for brats I would be fine with it.

[PAH]

The BBC is funded by the tax payer. Disney et al are commercial channels.

If ITV decided to set up a social networking site for brats I would be fine with it.

Don't ITV own FriendsReunited nowadays? That site has certainly benefitted from their take over.

[gingerjedi]

The BBC is funded by the tax payer. Disney et al are commercial channels.

If ITV decided to set up a social networking site for brats I would be fine with it.

The BBC has a commercial arm and if they want to get an extra income stream from this then why not? Especially if it keeps the license fee down.

[Clippy]

The BBC is funded by the tax payer. Disney et al are commercial channels.

If ITV decided to set up a social networking site for brats I would be fine with it.

Like any business, they have to generate revenue, particularly as the license fee falls well short of their needs. If they didn't, the license fee would go up.

They are leveraging their assets which is a smart move.

As for ITV & Friends Reunited, classic case of not developing your assets and being overtaken by newer rivals - Facebook, MySpace, Bebo.

But ITV is in a mess at the moment, so not surprising.

[SueEllen]

The BBC has a commercial arm and if they want to get an extra income stream from this then why not? Especially if it keeps the license fee down.

But it won't keep the license fee down.